Pivoting Online: Success Stories and Inspiration – Case Study: Unexpected Atlanta

Unexpected Atlanta Tours was on course to double their revenue again in 2020 when Covid happened and forced them to shut down in-person experiences. Akila rallied her team to come up with creative ideas and pivoted first with one live online tour + a box of edible goodies and now offers a variety of virtual tours that change with the season.

Memorable Quotes:

“Storytelling is a huge part of our business.”
“We’re really seeing the effects of the work we’ve been putting in for the last 5 months.”
“To be a really strong leader for your team and to be a really strong leader for your company… what you have to be aware of is that you can’t do it alone.”

Inspired by this Case Study?

Pivoting online is not for every tour operator – but there is tremendous opportunity for those willing to innovate, adapt and find new ways to serve customers. If you’ve been inspired by these case studies and want to learn more, we want you to know that we’re here to help.

What is the Virtual Tour Business Program?

Our online coaching program helps fast-track your research and development of online experiences and saves you months of expensive trial and error. You’ll avoid tech headaches and receive the exact tools, tactics and strategies you need to bring your online tours and experiences to market.  There are over 250 tour business owners and guides already in the program, many of whom are already selling and leveraging online experiences.

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